Objective - Full redesign of the site, efficiency analysis, increasing of visitors’satisfaction, adding new functions, changing overall vision and structure
Execution– updated, modern and functional website. Interesting and extraordinary about itis that there are two visions- "day"and"night". The design of the site is altered by the part of the day and changes with each sunrise and sunset. Day time visitors are greeted by a fresh, sunny picture, and right after sunset they can see the evening vision of the site and to catch the atmosphere of the best night show in Bulgaria. Besides, no visitor will miss the start of the show, because it is indicated by a lit "ONAIR" sign.
"SlaviTrifonov's Show" is an evening talk show aired from 22.30 to 23.30 hours every day from Monday to Friday, broadcasted by the first private television with national coverage in Bulgaria - BTV. Despite it is notanin-house production of the channel, the show has become an emblem of the media and the basis on which the media began to build its image and prestige.
Since its launch on 27.11.2000, the "SlaviTrifonov's Show" has become an absolute rating leader. In just one year the show broke the stereotype that a program can not be come popular if it is off the primetime. Moreover - it extended the primetime of BTV to 23:30 and adopted high rating scores.