Division Ozwald. is a new concept store idea with unique retail experience and now with a newly developed brand identity. As a monogram, the logo simply features the first letters of the brandname with a sensitivity to aesthetic nuance. The identity appears in black and white tones, while a set of highly detailed material components were introduced with the intention to give a more deep and sophisticated voice. These illustrative textures enrich the already strong dark elegance and further develop Division Ozwald.'s own character as a brand.