Roles: Graphic design, art direction, layout, photography, content writing and editing, marketing and advertising. Tools: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe Acrobat DC and issuu.com.
A series of magnets printed for So Connected Mental Strength Coaching and Personal Training clients. The first magnet ("nobody does your routine better") is intended for young female gymnasts, while the second magnet ("mental strength coaching") is intended more for families.
A series of magnets printed for So Connected Mental Strength Coaching and Personal Training clients. The first magnet ("nobody does your routine better") is intended for young female gymnasts, while the second magnet ("mental strength coaching") is intended more for families.
We really wanted fonts and colors that popped for the "nobody does your routine better" magnet, as it's intended for young female athletes. Perhaps something they might hang up on the fridge at home for motivation or in their locker at school.
Various printed advertising materials intended for potential So Connected Mental Strength Coaching and Personal Training clients. We chose to do a half-sheet size so multiple copies could be printed on one sheet of paper (to help cut down printing costs).
A series of written articles intended for potential So Connected Mental Strength Coaching and Personal Training clients. The articles focus on mental strength related topics, like "A Circle" and the different types of learning styles. Several printed sets were created for client groups. The articles were also shared online and in e-newsletter issues.
A sampling of posters used to advertise services and products for So Connected. These printed sets were designed to be displayed in office buildings (where the So Connected studio was located) along with local events.
