CHALLENGE
The Deutsche Bahn faces increasing digitisation, with numerous innovative approaches in transport and logistics. For better illustration, a selection of topics should be visualised as a high-quality strategic movie.
IDEA
Creation of a lively and aesthetic 3D world, which shows the problem areas conceptually and also explains the corresponding core messages in a clear and comprehensible form.
RESULT
The film was produced in order to introduce different topics to the upper management and to provide a better understanding of the future strategies and visions of the Deutsche Bahn.
