• Add to Collection
  • About

    About

    In Thailand, OLFA is a cutter brand that was known among a specific group of customers such as architects and arts students. In 2013, the brand w… Read More
    In Thailand, OLFA is a cutter brand that was known among a specific group of customers such as architects and arts students. In 2013, the brand wanted to celebrate its 57th anniversary and recruit new customers by promoting the superior performance of its 100+ cutter models. We created a Pop-Up Store under the concept ‘Cut to Build’, where every structure down to the smallest detail was crafted from cutting and engraving paper into the desired shapes. This exhibition demonstrated the effectiveness and suitability of the hundred plus models of OLFA cutters in every task. Read Less
    Published:
AWARD - CUT TO BUILD

CANNES LIONS 2013
2 Silver 1 Bronze 2 Shortlist
Promo & Activation - Best temporary in-store display in promotional campaign
Design - Temporary retail
Promo & Activation - Business product & Service
Direct - Ambient Media - Large Scale
Design - Promotional item design

D&AD 2014
2 Graphite Pencil 2 Wood Pencil
Crafts of Advertising - Illustration for Advertising
Branding - Brand Experience & Environments
Spatial Design - Temporary Installations
Graphic Design - Point of sale

ONE SHOW 2014
1 Gold 2 Merit
Design - Indoor Spaces
Advertising - Installations
Design - Printing and Paper Craft - Single or Series

CLIO 2013
1 Gold
Design - Environmental

LIA 2013 (London International Award 2013)
1 Silver 1 Bronze 1 Shortlist
Design - Art Direction
Design - Environmental Installations Display - Temporary
Design - Client Promotion

EPICA 2013
1 Bronze
PR & Promotions - Promotions & Incentive

SPIKES ASIA 2013
1 Gold 1 Silver 2 Shortlist
Design - Environmental Design
Promo & Activation - Best use of Merchandising In-Store Marketing

ADMAN AWARDS 2013
1 Best of show
1 Best 1 Gold 1 Silver 1 Finalist
Best of Print / Out of home
Out of Home : Other Display : Best
Graphic Design : Exhibition & Live Event : Gold
Graphic Design : Packaging : Silver
Activation & Event Marketing : Finalist