FRANSCHHOEK VILLAGE MARKET
Identity creation for a new Village Market established in the picturesque settings of Franscchoek, South Africa. I created an Identity based on representations of shapes and forms inspired by the towns beauty, culinary fame, wine culture as well as its architectural and artistic charm.
The branding was meant to be playful and highly visible, the graphic language is easily applied to any format and strengthened with a bold word mark and icon. The secondary logo features the iconic Huguenot Monument - a significant part of of the towns heritage and identity.
The Project consists of the logo design, identity creation, set of patterns for client use, pole banner designs, stationary and online collateral.