Throughout the last decade, biological products have boomed tremendously. Terms such as sustainability, organic and carbon-emission are on everyone's lips. Lately, this trend has not only reached food industries and textiles, but also in the production of printed goods great value is set upon ecological sustainability.
Apart from enormous carbon dioxide emissions and an incredible energy and water consumption of both, printing companies as well as paper producers, it is primarily the waste production posing exceptional issues. Packaging waste as well as the usage of finite, non-renewable resources as a global problem require drastic measures.
As a designer, I form a small part in the production process of various printed goods. However, frequently operating as a point of intersection between customer and printing house and in most cases choosing the material used for the print with these two, I – as well as my colleagues – have actually quite a lot in my hands.