Client: Target
Agency: elemento L2
Creative Director: Rogelio Millan
Art Direction: Marisabel Muñoz
Graphic Design & Product Photography: Pilar Amado
Bringing Target #SinTraducción campaign to life through creative storytelling for its official launch at Hispanicize. Target’s opening night party is all about highlighting different untranslatable moments in a setting in which a social gathering meets storytelling that resonates with the Latina guest.
The four words that are highlighted tell a vibrant, untranslatable story. The words will be proof that they are drivers of her everyday experiences and adventures maneuvering between her two ever- changing, multicultural worlds.
The four words that are highlighted tell a vibrant, untranslatable story. The words will be proof that they are drivers of her everyday experiences and adventures maneuvering between her two ever- changing, multicultural worlds.
