Brightspot Market came up with problems, their previous website is not informative and it's not even close to resembling their brand equity. Famous for their indie and creative approach to the local retail brands, Brightspot wanted the new face for their online presence, not only the face, but also a functional feature that would allow user to interact with the website, registering their new brands to be included in Brightspot event, and also maintaining existing brand members. This website would be the benchmark for the local brands, to stimulate the creative businesses which are now growing rapidly in Indonesia.
The solution is an effective revamp to their website. Total changes in design, and also additional feature of 'brand' which encourage existing brands to use Brightspot website as their channel to communicate with the audience.