CHW Modus
Adlobs
Membership Cards
Door Sign
Complementary Modus Member Room Gifts
Welcome Kit
Billboard & Website
When Carlson Hotels Worldwide decided to merge its frequent guest loyalty programs into one global program, it requested the development of a new brand. 

Modus, meaning your manner, personal lifestyle or way of life, emphasizes the person in personal. The brand focuses on human connections and is contemporary, friendly and genuine. It doesn't just rely on the English language, but utilizes pictographic universal symbols and signs that can be understood around the globe.
CHW Modus
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766
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Published:

CHW Modus

Modus, a concept for an updated global loyalty program for Carlson Hotels Worldwide, emphasizes the person in personal.
8
766
1
Published:

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives