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Art Direction and Digital Retouching for a campaign to SPV
Published:
SPV - Rockciclar
Sociedade Ponto Verde* was at Rock in Rio 2012 and challenged BeNext to come up with a creative way to mark their presence on the festival. That’s how we arrived at the concept "Rockciclar", combining elements of the musical universe with recycling, and giving the whole thing a summer festival"

Agency: BeNext, Lisbon
Creative Director: Raul Reis
Art Director/Illustrator: Raul Reis
Copywriter: Rui Bernardo
Account Director: Tiago Gonçalves
Photography:  Shutterstock - Creative Retouching: Raul Reis

2012 All rigths reserved to BeNext and SPV

This last especific image was not produced.
* SPV- Sociedade Ponto Verde is a private non-profit making organisation that was set up in November 1996 to promote the selective collection, take-back and recycling of packaging waste in Portugal.