E-Commerce, B2C, U.S.A., California, Lifestyle Brand, Relaxation, Active Wear, Yoga, Aromatherapy, Massage, Coaching, Focus, Meditation, Blogging, 2016.

Name & Tagline Design, Visual Identity System, Logo System Design, Brand Guidelines (Brand Personality, Lay-out Principles, Imagery Principles, Color Principles, Typesetting Principles), UI/UX design, Print Design.