The Bloom brand simply derived from the delicate motions of a blossoming flower and encapsulates its vibrance, delicacy and zest. This summer Bloom will produce a range of artisan fruit and floral salads and dried fruit and floral mixes which are not only low in calories, fat and salt but also have numerous health benefits. The floral range ‘Summer Palette,' will contain fruit and flowers which grow in the summer months; Viola, Rose, Marigold and Nasturtium. Each flower has individual health benefits which have been utilised in alternative medicine for centuries. The floral addition to our products brings a dynamic taste and beautiful fragrance. It can also improve a range of health issues and may even enhance appearance.

Visual beauty and fragrance stimulate the human senses. Flowers draw us in with their vivid colours and sweet aromas and it was only a matter of time before curiosity led to our ancestors introducing flowers into the human diet. Ancient cultures from Asia, Europe and the Middle East realised the medicinal benefits of edible flowers as well as the culinary ones. Flowers are still eaten worldwide, but today the focus is more on the aesthetic side. Bloom products utilise flowers for their beauty but primarily for their natural healing properties.