MY NY bakery cafe
bakery cafe in east harlem, nyc - logo and identity, signage, branding
bakery cafe in east harlem, nyc - logo and identity, signage, branding
Fredy Ayala, baker extraordinaire, came to 40N47 Design, Inc. looking for a name and logo for his newest venture, a bakery cafe in east harlem, New York City. We knew this was a life long dream of his and the product of hard work, great passion and commitment from him and his family. Using the 2 last letters from his 2 sons' names, Jeremy and Anthony, we created a name that held special meaning for Fredy and his family as well as a sense of place for his clients. We developed a logo that reflects the warm, fun, delicious atmosphere of one of NYC's newest foodie neighborhoods and created branding ideas with a strong graphic appeal.
logo
design for t-shirts and swag
signage
signage for store front and windows
detail of icon appliques for store front windows
mural for interior
packaging labels
