Japan Food Fair (Event Launch)
Japan Food Town is organised for people to experience the true colours of Japanese Cuisine with casual dining establishments handpicked from Japan.
For the media and event launch of this campaign, the elements used to stylise the deliverables are the icons of Japan as the concept was focused on allowing the guests to experience not only the cuisine, but its culture.
Some of the collaterals include:
Reception Counter
Photobooth and props
Stage Design
As they guests will be going around in groups, these fans are used as "tour guide flags"
All guests will be given a token on the day of event, where they could exchange for a premium gift at this vending machine.
