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    A set of A-to-Z flashcards examining the role advertising has on our subconscious word associations.
    Published:
When is an apple an Apple?personal project 
concept development, print design, package design
A set of A-to-Z flashcards examining the role advertising has on our subconscious word associations. One side of the card has a company or product logo and the other side has the dictionary definition of the word. Other examples include: Chase, Ford, Jaguar, Monopoly, Puma, Target and United.