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    Bridgebag is a medical bag for recently discharged newborns.
Bridgebag and Bridge-Ready
Product Design and Development
Bridgebag is a line of take home medical bags for parents of newborns in need of vital health supplies. The supporting Bridge-Ready System is an intensive program for parent care of newborns, assisting them with the use of vital supplies. The entire Bridgebag set includes a medical bag, a personal ID card, a guide book (also available as a translated audio book), a bridgebag.org account (for online support and guidance) a onesie, baby cap and bib, and the the newborn's life support medical supplies. A business system was also created for the product.
The following spreads have been selected from the Bridgebag brand book that help tell the story of the product.