Hoof & Trotter Gourmet Grill branding logo 1
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    trying to come up with a retro hand made looking logo for a burger kitchen soon to be opening in Salisbury. I quite like the hand written script … Read More
    trying to come up with a retro hand made looking logo for a burger kitchen soon to be opening in Salisbury. I quite like the hand written script but i think it may be too illegible. Read Less
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trying to come up with a retro hand made looking logo for a burger kitchen soon to be opening in Salisbury. I quite like the hand written script but i think it may be too illegible.
Continued using the stamp icon from the last logo but tried a clear bold font instead of the script. this now looks much stronger in my opinion, but may look too much like a expensive even restaurant rather than an all day gourmet burger kitchen.
Saw another logo for a postal truck recently that used a hand written font underneath a word written in a distressed brandon grotesque font. thought id try something similar with this. Maybe trotter is too illegible?
Touching on the american 80s look again. has that kitchen-esque look to it which is right for this brand, but possibly need to work on the colour so it doesn't look as much like a NY taxi.
send this version to the client to try and pursaude him to hand stamp his packaging. As I think it really pushes the hand crafted/home-made feel that hes going for with the brand.