project description: Stating the headline as a question puts the consumer in control andl eaves them looking for an answer. By visually depicting the genetic defects caused by pollution, the ad takes hold of the consumer's attention.
*this project was a brainstorming project. no deals or contracts were produced.
dimensions: 8.5" x 11"
software and hardware: photoshop, indesign, mac
materials: fortune gloss, 80lb text
*this project was a brainstorming project. no deals or contracts were produced.
dimensions: 8.5" x 11"
software and hardware: photoshop, indesign, mac
materials: fortune gloss, 80lb text
body copy: This seahorse does not look like your typical seahorse. In fact, it has two heads. Due to the extreme amounts of pollution dumped into the ocean everyday, this genetically effects sea life. Please visit KEEPOCEANSCLEAN.ORG for more information.
bodycopy: This clownfish does not look like your typical clownfish. In fact,it has three lips. Due to the extreme amounts of pollution dumped intothe ocean everyday, this genetically effects sea life. Please visitKEEPOCEANSCLEAN.ORG for more information.
bodycopy: This seaturtle does not look like your typical seaturtle. In fact,it has two heads. Due to the extreme amounts of pollution dumped intothe ocean everyday, this genetically effects sea life. Please visitKEEPOCEANSCLEAN.ORG for more information
