Peltomäki Golf
Brief: design a golf shop never seen before where the golf player is in the driving seat. I got the idea during the first telephone conversation - we where to build a par 4 Golf course indoors and bring everything to that perspective. In the middle of the worlds economical recession the Golf shop start-up showed record sales. The trick was to make golf more fun and forget much what we take granted in a shopping environment.
Brief: design a golf shop never seen before where the golf player is in the driving seat. I got the idea during the first telephone conversation - we where to build a par 4 Golf course indoors and bring everything to that perspective. In the middle of the worlds economical recession the Golf shop start-up showed record sales. The trick was to make golf more fun and forget much what we take granted in a shopping environment.
