Artist Lecture Series Poster Design
 
The assignment was to research an influential designer and create a poster advertising a hypothetical lecture at our school. I chose Paula Scher because I admire her design and her determination as well as her willingness to explore and always be pushing herself to expand her horizons.
The theme I followed for the lecture was that design should be serious rather than solemn. I created three titles inspired by this theme and quotes from Paula Scher: Serious, Unqualified, and Make It Bigger. 
Below are my exploration sketches.
In creating inspiration boards for this project I wanted to use elements from Scher's work. I especially loved the bold colors she uses and the brash expressive type. 
Preliminary Comps 
Final Designs
Demonstration of how the primary final design can be displayed in such a way that attracts more attention and is visually more interesting and engaging.
Artist Lecture Series Poster Design
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Artist Lecture Series Poster Design

Purely typographical poster created to advertise a lecture series.
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Published:

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Creative Fields