agency  DZN.       year  2016     work → naming & branding

→ a branding project for Ocanga.
specialists at pathologies of buildings
and steel structures.












→ Ocanga is all about humans.

It's about the relation of human being with the space he will be at. To build is to create stories, memories and human connection. It is a process that connects body and  soul, and that makes the feeling of belonging more real. The structures interact with people and the space interacts with the life around.














→ the home of the soul

Ocanga is a name based on two words from Tupi language: Oca means home for brazilian indians. On the other hand, Anga means Soul. The brand process was lead by the positioning and also the need to create a strong and unique brand that speaks with the universe of engeneering. 











→ special thanks to Iara Zeferino  for helping me with the photos.
Thank you for the support, the photosoping, the kindness and the really good tips for life <3





Ocanga
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6,696
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Published:

Ocanga

a branding project for Ocanga, a company, specialists at pathologies of buildings and steel structures.
697
6,696
57
Published:

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