To Be Bond is a British events company who offer the ultimate Bond experience. Reserved for the worlds rich, To Be Bond jetset their customers around Europe doing all the things you would expect of James Bond, from jumping out of a plane, to taking part in a private high stake poker game in Monaco whilst danger and enemies loom in the background.
To Be Bond approached Popcorn to develop an identity system which included a logo, brand guidelines, custom icons, stationery and a website. The To Be Bond brand is black and white, with the inclusion of a gunmetal foil for printed material.
It creates a dark and sinister brand which perfectly reflects their Bond experience.
The trailer, shot by Tiny-Dog films works as a teaser to promote 'the mission' but to also give the customer an insight to what they will experience. The trailer captures the dark and sinister branding which can be found throughout To Be Bond.
The website is a fully content managed site built in HTML5 and CSS3, using jQuery for content animation.