Art Direction, user experience, user interface and design for babyTEL's
For this project, I worked closely with the client and with a group of talented friends. Launching babyTEL's website required a "soft-rebranding", as well as a new set of set of illustrations and icons for the site and all their collateral.

Description: Website & blog
Art Direction: Juan Madrigal
UX/UI: Juan Madrigal
Developer & UI: Wes Hatch
Content & Copywriting: Kirsten Weisenburger
Icons & illustrations: Juan Madrigal
Client: babyTEL
Type: ITC Conduit & Arial