The streetwear shop "Backyard" with stores in Hamburg, Hannover and Muenster in Germany made a competition for designing a new shop window for all stores. Important facts were that the shop window is very narrow and mirrored.
We played with the clothes hanger as a symbol for fashion and as an element which can endlessly repeated to create a creative and fun atmosphere for people walking by. Big triangles in contrast colours give the hangers a background for a play with light and shadow.
Competition, 1. place
concept and realisation:
Solveig Priebs and Aileen Ross
www.fallingwires.de