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Subculture Immersion: Boston College

Blair Mosberg
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Boston College Subculture Immersion Project

For MK 315: Consumer Behavior I had to immerse myself in a subculture I do not consider myself a part of, and try to gain insight into its members' purchasing behaviors. I chose the Boston College subculture. This is the presentation I made to present my findings to class.
Subculture Immersion: Boston College
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Blair Mosberg's profile
Las Vegas, NV, USA

Subculture Immersion: Boston College

Subculture Immersion Project presentation for course MK 315: Consumer Behavior

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