Identity creation concept for BA Product Design apartment’s Degree Show at 2016.

The show title UNDO “links to the original theme of trial and error emphasising the contrast between error and progress. UNDO play such a pivotal role in the design process, constantly refining ideas by making mistakes”
-- BAPD 2013 - 2016 Degree Show team

The inspiration comes from the “reload“ buttons, which design process sometimes requires constantly thinking about the matter. As the best idea normally does not appear, or being realized in the first time. Onlly by undo and redo the design process, designers can eventually get the most accurate concept.
U N D O
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U N D O

Identity creation concept for BA Product Design apartment’s Degree Show at 2016.

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