For Christmas 2011, we at Magnésio Design Studio decided to honor the Portuguese tradition – and so the Natal à Portuguesa (Portuguese Christmas) project was born. We challenged our followers on Facebook to propose Portuguese sentences or popular sayings, and we would transform them into free holiday postcards.
For the launch of this exclusive line of postcards, we organized the Natal à Portuguesa Event where everything was inspired by our Portuguese quirky ways. The postcards were afterwards distributed in local stores, cafes and galleries.