• Add to Collection
  • About


    Brand Identity and roll-out for RCS. Produced for the Brand Leadership Group.
RCS is a respected company in the South African financial services industry. The growth of the business over the years brings them to a place where they can re-evaluate their positioning and re-brand accordingly. The company wants to be more accessible to their clients, offering more on retail finance, and also be seen as a more credible and stable financial institution. The identity speaks of a perpetual partnership.