Heather Switaj's profile

NYC Subway Station Domination (14th & 8th)

Subway Station Domination at the 14th and 8th Station In New York, NY
up from May 23 2016 - July 17 2016
This is a Subway Station Domination where we had control of the advertising for the entire 14th & 8th Station in New York, NY. All artwork was required to meet MTA (Mass Transit Authority) guidelines. The goal was to show the viewer who we are and what we do. In addition, we had a mobile campaign, which includes: a digital banner that displays at the bottom of the users browser when within a specified radius of the station and a landing page that displays imagery and links to the products and the companies website.
Banner Ad will display in brower at the bottom of the page and once clicked upon will lead the user to the landing page. On the landing page there is two promotional advertisments (one at the top of the page and another towards the bottom). Once either of these promotional advertisments are clicked upon the user is taken to a website where they can either learn more information about the product or pruchase the product. Also included on the landing page is the companies phone number and website (wtih clickable buttons as shortcuts) as well as a short video commemorating the 20 years the company as been in business. At the bottom of the page is a short discription of the companies history.
Banner Ad
Landing Page (1st Promotional Ad)
Landing Page (2nd Promotional Ad)
Client: Fashion Forms®
Advertising Campaign
Installed: May 23 2016 - June 29 2016
*photography by M.Donahue
NYC Subway Station Domination (14th & 8th)
Published:

NYC Subway Station Domination (14th & 8th)

This is a Subway Station Domination where we had control of the advertising for the entire 14th & 8th Station in New York, NY. All artwork was re Read More

Published: