iPod Mailer
Mass Market Mailer with Business Reply Card (BRM)
My object was to create a mailer that would be visually appealing while providing the targeted audience with an interactive thrill while opening the card. The pop-up feature brings attention to the BRM and gives a higher probability of a response. This mailer provided me with a chance to learn about the United States Post Office design specifications, immediate impact for a targeted audience, ideas of flow, design consistency, structure and response percentage.
Front of Mailer
Back side of Mailer
Pop-up hand with BRM
Mailer with BRM popped out.
