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    This is a persona created to implement with a website redesign. Personas are used to create a realistic profile of a typical person using a websi… Read More
    This is a persona created to implement with a website redesign. Personas are used to create a realistic profile of a typical person using a website or app. I used Indesign and received feedback from 3 people regarding the website in question. I created this website 3 years ago from a parralax website template. It was to be used to promote a band. It was thrown together quickly and did not take into account how users would interact with the site. Upon launch I quickly realized that it was poorly lacking in a good user experience. One of the main problems is that it needs a clearly defined navigation, which it is lacking. To access you have to scroll vertically. There is a lot of unnecessary animations and javascript libraries. It' not responsive nor does it render properly in IE 9 or below. These are all huge user experience issues, just to name a few. When creating the personas I wanted to take these questions into consideration: -how easy is the site to use/navigate? -can you find information that is required? -did you encounter any problems using the website? -would you use the website again? -any recommendations on how to improve the user experience? Read Less
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