Russia has one of the worst scores in the ‘Animal Protection Index’ according to World Animal Protection organization.

National Geographic and International Fund for Animal Welfare invited 5000 people to a wildlife photo exhibition. At the end of the exhibition, visitors had an unexpected reveal: they had just seen not photos, but hyperrealistic drawings. Thus we delivered our message: SOON THERE WILL BE NO ANIMALS TO PHOTOGRAPH, TAKE ACTION. With our low budget exhibition, we created a massive buzz and reached over 1 mln people on and offline. IFAW volunteers increased by 62%.