Research and decide on a social, cultural, environmental or political cause you feel passionately about. This can be of individual, local, national or international importance. Your response should show informed and creative design thinking in the form of finished graphic design artifact(s) that addresses this cause and allows for its audience to be actively involved in creating change. Your outcome should invoke and create a new perspective on your chosen subject that allows for future decision making by its audience.

 

 

I have created the branding and packaging for a 'fake' illegal drug supplier, who pose as legitimate distributers but actually seek to help people ages 16-35 understand the negative health effects on drugs. The company would feature in popup stores, colleges/universities and festivals. The outcome highlights the risks of the users heath about both short term and long term in 5 different categories, with each drug having different health affects on the user. Each box includes an information leaflet, which highlights important information about the drug and the effects it can have on both the body and the mind and also includes information on what to do in an emergency.