In December Intel and Asssociation of Enviromental Journalists have conducted  an open internet contest for russian LiveJournal users which lasted for a week. The main theme was "Energy Saving". Projects were accepted in any format: from text to video reel. It was not a contest of compete ad but rather ideas (something that can bring your attention to the energy saving problem) contest. Here some of mine propositions:
Energy saving bulb - message from the ancient high-tech civilization
Attention, please!
Lamara de los muertos! I mean - usual bulb is dead
Just an idea become a concept
3d content was done with the help of Catapult studio -