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    CHARM - 2010 Senior Project
First Time's A Charm!
Who says you have to try something over and over to get it right? Charm sure doesn't. The way we see things is that there are two activities in life that you can enjoy without being good at it; one of those is disc golf. Charm is a lifestyle brand that aims to make the sport of disc golf more accessible with consideration to how the sport is perceived and changing it through a fresh and informative visual language.