Development of the identity and brochure for the Adene Efficient Driving Campaign. The concept was based on the same graphic line of the television advertisement developed by Winicio Agency.

Following a graphic line composed by cuts and photomontage, resembling collages and referring to the act of telling a story through images. The aim was to give a fun touch to the images, keeping however its educational and explanatory character, but in a light and easy to read and understand way.

Agency designsete | Client Adene | Art Direction & Design Cláudia Pereira