Based on the same structure concept, this years Easter eggs were transformed in a stunning collection of 4 limited edition packs. Instead of the traditional Easter codes, each egg became an art object through the usage of a colorful pattern inspired by the individual brand equity elements. Nice graphics and colors represent the brands and the products hidden inside. Aribbon holding the different brands as a label is making the link between these4 colorful and joyful designs. The success of this years Easter eggs have set the tone for an annual limited edition repetition.