CEFCO Monthly Format-2
For GSP
This concept uses imagery to help promote different category areas with in CEFCO convenient stores. We allow the branding and images of the item being sold to become the art and color palette. This concept was chosen and is the owned under GSP's copyright. We were given minimal direction to create a window banner that would grab attention and sell product. I kept simple, bold and used great product shots.
These monthlies have color formats that change out each month below are a few examples.
Enjoy.
