The hexagonal shaped box allows for easier storage in the honeycomb like structure. Having a drawer function allows the user to remove the shoes from the box with ease, saving time and hassle. Knowing which shoes are inside without opening it, is where the tag with a photo of the shoe comes in handy and can easily be spotted. Ventilation is important for shoes especially leather.

This is a mockup of what the storage system would look like if put together. The user is given 2 connector parts which they can put together themselves where they fit in together like puzzle pieces.  

The sleeve that is held together by ribbons on each side of the box can be undone to unravel this reusable door accessory organiser. For scarves and belts, the large hexagonal holes allow for keeping these tidy, and the J and C letters can be popped out like hooks to hold necklaces and other jewellry.

For my collateral, I decided some was needed for the customer, the retailer or buyers, and the retailer staff. 

I needed to design an instructions card for the person buying the shoes, so they would know how to put together their storage system. With that I also created a tag to hang off the handle, with a picture style of the shoe. This meant that it didn't require opening the box to find the pair of shoes you'd be looking for.

 

The invitation and photographers pass are designed for the launch party of the new reusable box with the intention of celebrating and educating the retailers about the new product.

 

The price tag and discount card is for staff who sell the shoes.