IDENTITY & PRODUCT PACKAGING
The foundation supports autistic children and gown-ups alike, among others by organizing regular
drawing activities for them – and sells products that feature artworks created during these classes.
finding the visual key
who are behind the whole concept. This symbol has become the window – a bridge between the inner World
of our beneficiaries and their environment (including the foundation and the consumer of the branded products).
We were determined to use this symbol in the way autistic people would like it the most: severely and clear-out.
because no two autistic people are the same
of the disorder spectrum we call autism. The light streaming through the window shows always
a pattern made by an autistic artist, making our appearences both human and emotional.
C O P Y W R I T E R
A R T D I R E C T O R