The goal of this project was to take a generic product and create a competitor that was of greater design quality than the generic brand. I created Galla Party Picks, a toothpick that can be used at barbecues as well as high end events. My hope was to create a package design that would attract a large variety of customers. As a result, I designed this product to consist of three different color variations. Additionally, the triangle box shape would be efficient for shelving purposes because they would fit together on the shelf.
