The Brief:
Within the opening weeks of my final year at university we were giving several live briefs, one of which was to design a logo type for a local fashion brand that would be having a show in the upcoming months. We had a brief conversation with the owner of the brand and had to create something off of this initial discussion which was fairly challenging because she had many influences that she wanted to incorporate. Therefore I only took a handful of the suggestions she seemed most passionate about and what influenced her to combine Asian and African fashion. Overall I am pretty happy with the result which we had a very short turn around period.
Signage source: https://www.instagram.com/letterism/
Within the opening weeks of my final year at university we were giving several live briefs, one of which was to design a logo type for a local fashion brand that would be having a show in the upcoming months. We had a brief conversation with the owner of the brand and had to create something off of this initial discussion which was fairly challenging because she had many influences that she wanted to incorporate. Therefore I only took a handful of the suggestions she seemed most passionate about and what influenced her to combine Asian and African fashion. Overall I am pretty happy with the result which we had a very short turn around period.
Signage source: https://www.instagram.com/letterism/