PLC Sydney is a progressive, innovative and thriving girls’ school for K-12 day students and boarders with a rich history of 130 years. For over ten of those years, Boheem has proudly worked alongside PLC Sydney to help ensure their brand is kept relevant and their communications within the school community engaging.

Just as every business exists within an industry and must find their own voice and positioning, every school exists within a network. It needs to examine its unique offerings in order to authentically and effectively connect with its people. PLC Sydney has everything a parent or student would be looking for in a great school offering academic excellence and future opportunity; our job has been simply to represent that visually.

Our most recent iterations of the PLC Sydney branded materials utilise an energetic, bold and scrawly script typeface, which when combined with photography shot in and around the beautiful gardens and grounds, gives a sense to audiences that this is a school holding on with pride in its heritage but looking with a spirit of confidence to the future.