My target audience are adolescent Indian school girls who have recently discovered this biological phenomenon called menstruation. Given how nasty they can be, it requires a lot of mental presence to be able to deal smartly with period stains in public, which often may not be the easiest thing for all girls to do.
This book, in a comical 'not a big deal' tone tries to establish that it really isn't that bad and that it happens to everyone.
