TMB - Transports metropolitans de Barcelona

Great service. Zero excitement. Time to change tracks with a new dynamic, up close and personal image.
Hop aboard. Let’s go… together, wherever you are to wherever you want to be. (2001)

The challenge was to breathe a new lease of life to captivate consumers by dynamizing a practical and functional brand that was chugging along as a commodity. We developed a dynamic image and accompanying logo with a trail that adds closeness and calls up the consumer. The new identity was applied to all supports and spaces. Branding is on the move. All aboard!
TMB - Transports metropolitans de Barcelona
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TMB - Transports metropolitans de Barcelona

TMB is the public transport service in Barcelona. An efficient public transport service which saves your time and improves your quality of life. Read More
15
422
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Published: