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BRIEF:
In Mexico City, violence ends up breaking the party and ending what could have been a great night. Tequila 1800 wanted to create awareness and possibly find a solution to this problem.
AWARD:
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BRIEF:
In Mexico City many people don’t have the opportunity of quality of life and end up in the streets.
El Caracol is a foundation that not only supports people living in the streets, but also works hard to give them the tools to create a fair opportunity of living by promoting social inclusion. Donations are essential to keep El Caracol going, they asked for an idea to motivate people to do so.
El Caracol is a foundation that not only supports people living in the streets, but also works hard to give them the tools to create a fair opportunity of living by promoting social inclusion. Donations are essential to keep El Caracol going, they asked for an idea to motivate people to do so.
AWARD:
SHORTLIST
*ACTUAL DONATION RECEIPT.
COPY: ANA LUNA
ART DIRECTOR: SEBA URRUTIA
