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    International Labour Organization
    Published:
*Disclaimer: The piece was created solely for the purpose of the One Show Young Ones Competition and was not commissioned by the client.
 
Awarded
One Show 2016 (Young Ones) - BRONZE


Problem
The Fair Pay Act was passed in 2009. Yet, the wage-gap still exists today at
a staggering 22% between men and women.
 
Solution
Novelty dollar bills are placed around locations where people would be more
likely to find lost money, e.g. vending machines. The bills contain a message
highlighting the wage-gap disparity. Furthermore, directing the finders/readers
to www.ilo.org and support their efforts to bring the Fair Pay Act into practice.
 
 

Credits
Art Director: Rushil Nadkarni, Jocelyn Morera
Copywriter: Rushil Nadkarni, Jocelyn Morera
School: Savannah College of Art and Design