Carolyn King's profile

Ford Sustainability report website

Design of Ford Motor Company's annual online sustainability report over a period of eight years. The work included information architecture, interface design, and information design of diagrams, charts and tables. The reports communicated data, issues and progress analysis to a range of stakeholders, from Ford's customers and staff through to investors and industry experts. I worked with UK communication agency Flag, who coordinated the project with clients in Ford's US offices.
Homepage layout for the 2010 report, based on a signpost theme to reflect the company's direction
Homepage layout for the 2009 report, reflecting the 'blueprint' theme of planning for the future
Page layout and interactive diagram design for a page showing planned technologies in the 2009 report
Diagram designed to show changes over time, in a simple infographic format
Design mock-up of an interactive pie chart from the 2004 Ford sustainability report
Design of a page giving highlights of technologies being developed by Ford, showing timelines
Detailed information design of charts to report progress against sustainability issues such as fuel economy
Design of home page for Ford's 2005 Sustainability Report
Design of interactive diagram to show how different issues impact stages of Ford's supply chain
Design of diagrams to simplify complex information, for Ford's 2005 Sustainability Report
Ford Sustainability report website
Published:

Ford Sustainability report website

Design of Ford Motor Company's online sustainability report over a period of years from 2002 - 2010, while working for Flag Communication in the Read More

Published: