Indian Folk Art 365 aka Indian Folk & Art 365 is an Experimental Illustration Movement instigated by SCD Balaji, The Chief Creative Officer of Atma Studios. IFA365 explores the various folklores of Indian states through its contemporary Indian and International folk illustrations. It is an Initiation to share and spread Indian Folklore to the world through contemporary Illustrations and Hands-on workshops. We are trying to document the Indian Heritage, Pop Culture and Folk Art through Illustrations for the upcoming digital generation. All Indian Folk Art 365 Illustrations are available as Merchandise and Corporate gifts on request.